Facebook owner Meta angers Australia In a recent announcement, Meta Platforms has declared its decision to cease payments to Australian news publishers for content shared on Facebook, reigniting tensions with Canberra. This move sets the stage for a renewed confrontation, as Australia, a pioneer in legislating laws compelling internet giants to negotiate licensing deals, faces off against Meta. Meta’s Scaling Back on News Promotion Citing a shift in its business model, Meta revealed its intention to discontinue payments to Australian news publishers. The company highlighted a diminishing emphasis on news and political content promotion, asserting that news links now constitute…
-
-
Introduction Facebook Ads Library: In the bustling realm of Facebook and Instagram advertising, the competition is fierce, with over 10 million businesses vying for attention. The surge in advertisers has made the landscape more competitive, and the cost of advertising has seen an 18% increase in CPMs on Facebook Ads in the year 2022 alone. In this dynamic scenario, staying ahead is crucial, and the Facebook Ads Library emerges as a powerful ally, offering a transparent glimpse into the strategies of competitors and much more. Section 1: What is the Facebook Ads Library? Definition:Officially known as the Meta Ads Library,…